Our Mission
Artigiano in Fiera seeks, selects and supports businesses that embrace a concept of work and economy focused on human capital. Such companies are deeply connected to their territory, representing its traditions and transforming raw materials in respect to natural processes. Artigiano in Fiera highlights and promotes their products by polarizing a mindful market that prioritizes values such as product authenticity, originality and quality, a healthy lifestyle, environmental sustainability, physical well-being and the use of natural fabrics. To achieve such goals, Artigiano in Fiera offers a range of tools (the Exhibition, the Digital Platform, and multiple promotion opportunities) allowing each business to attain great visibility all year round, especially during the event held every year in December.
Artigiano in Fiera 2024: the Event November 30 - December 8th, Fieramilano Rho
Artigiano in Fiera is the event where companies can promote and sell their products to the greater public and develop a network of loyal customers who return throughout the year.
The exhibition is the ideal place where artisans from all over the world can present their products, tell their story and talk about their work, celebrating the culture and traditions of their local territory.
Moreover, Artigiano in Fiera is a “Phygital” event supported by a community of 1.800.000 members who have registered on the digital platform in the last year to develop an ongoing relationship with the artisans.
Get a quote for your participation
Artigiano in Fiera online:
the Digital Platform
Artigiano in Fiera is also a digital platform allowing each business to extend their links with our visitors and their clients throughout the year. The digital promotion that becomes permanently linked to our Event, and all our visitors, is an essential tool for an efficient and rich multi-channel marketing approach. Augment your visibility all year round to promote yourself to your clients to help your reference market discover you and approach you to landmark your brand in a channel that is highly valued by both the press and the public Sell your products Online to maintain your connection with your clients to approach a vast, new market
Artigiano in Fiera all year round:
introducing our Digital Platform
Artigiano in Fiera is also a digital platform allowing each business to extend their links with our visitors and their clients throughout the year.
The digital promotion that becomes permanently linked to our Event, and all our visitors, is an essential tool for an efficient and rich multi-channel marketing approach.
- to promote yourself to your clients
- to help your reference market discover you and approach you
- to landmark your brand in a channel that is highly valued by both the press and the public
- to maintain your connection with your clients
- to approach a vast, new market
- to promote your business to your customers
- to be visible and easy to find for your market of reference
- to create a permanent point of visibility in a respected channel for the public and press
- to maintain relations with your customers
- to open up to a broader market
Participation costs
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2 high-quality videos
that tell your story and about your work -
professional photos
that represent your products
If necessary, companies can contact Artigiano in Fiera directly for the production of their photographic material and videos. Interested? Click here.
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logistical coordination with courier
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management of customer service
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creation, optimization and maintenance of the technological system of the site
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SEO optimization of product pages so that they are traceable organically on search engines
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management of returns, takings and invoicing
Participation requirements
Participation to the Exhibition is only granted to companies who can demonstrate the originality, authenticity and quality of their products. These requirements, which are to be considered fundamental, can be synthesized as follows: Authenticity Each product must match its description. No imitation, counterfeit, forgery or adulteration is admitted; Quality Each product presents distinctive features that make them somewhat unique. Quality A set of characteristics that matches a country's culture, skills, traditions or even innovations in the way raw materials are transformed in respect of natural and environmental processes. Any company that applies to the exhibit must submit its company profile, which also includes a recent copy of their Company Registration Report, a selection of photos of their workshop and artisanal products.
Enterprises that apply to exhibit must submit their company profile, which also includes a recent copy of their Company Registration Report, a selection of photos of their workshop and artisan products.